TrueSense Marketing

Ignite Your Donor Relationships

TrueSense Marketing offers results-driven direct mail fundraising, digital fundraising, donor analytics, donor acquisition, donor retention, monthly giving, mid-level fundraising, and integrated campaign strategy services. We build sustainable fundraising programs that increase long-term revenue.

Integrated Direct Response Fundraising Services

At TrueSense, we’ve served as a direct response fundraising partner to nonprofits across North America since 1965. We’re deeply committed to helping organizations acquire, retain, and grow donor relationships through data-driven fundraising strategies that deliver measurable results.

AI-Powered Modeling

We harness innovative machine learning (AI) to predict donor behavior, increasing fundraising success rates that improve ROI in every phase of your program. 

Optimize your segmentation

Strategy

The best fundraising plan blends strong data analysis with compelling storytelling, diverse channels, and donor engagement to deliver a focused approach that maximizes support for your cause.

Build your blueprint

Media Donor engagement across diverse media platforms allows for a broader reach and deeper connections. That means content creation, distribution, and promotion that ensures seamless campaigns and maximum ROI. Explore your options

Channel Expertise

Diversity in delivery allows a wider connection with your donors — from direct mail to email campaigns and beyond — enabling broader outreach and stronger engagement for your cause.

Discover the possibilities

Creative

Resonating stories and compelling offers move your donors, igniting their passion for your mission within the channels of their choice.

Accelerate your vision

Analytics

Giving Sciences uncovers donor insights from the behaviors and preferences of your donors and prospects to drive strategies that improve your fundraising success.

Unlock your data

Production

When all aspects of print and digital campaign creation, from strategy to execution, are managed in-house, more consistent, cohesive, well-coordinated campaigns emerge.

Deliver your campaigns

Donor Research

When you truly know your supporters and what they value, you can deliver impactful fundraising campaigns that resonate with each of them.

Know Your Donors

Honored Partners

Solve Challenges and Drive Growth

Make inspired decisions. Use our client-centered case studies and informative white papers as valuable resources. Empower your organization with inspiration, knowledge, and insights.

Case Study

The Salvation Army

When The Salvation Army Chattanooga experienced a significant decline in active donors year over year, TrueSense helped reverse multi-year declines through a new acquisition and reactivation strategy.

Case Study

Regional Food Bank of Oklahoma

When Regional Food Bank of Oklahoma experienced a decline in acquisition, retention, and overall revenue, TrueSense helped them find the insights they needed to connect with more donors — and feed more people.

Case Study

K9s For Warriors

K9s For Warriors sought to convert more of its social media fans into donors. Using a multichannel strategy, TrueSense helped K9s For Warriors drive more than a 200% increase in ROI through Facebook fundraising.