Posts by Bill Nicholson, CTO
Direct Mail Fundraising
How to Build a Sustainable Donor Pipeline
7 min read
| February 19, 2025
Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...
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Fundraising Best Practices
Data Governance: Ground Rules for Handling Nonprofit Data Responsibly
5 min read
| 11/07/24
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Donor Behavior
3 Ways to Protect and Secure Donor Marketing Data
3 min read
| 11/05/24
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Digital Fundraising
5 Powerful Data Levers for Effective Fundraising
4 min read
| 09/13/24
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Actionable Fundraising Advice