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Posts by Paul Hebblethwaite, Vice President of Strategy

Donor Retention

Listening to Your Volunteers Can Help You Raise Funds

3 min read | March 31, 2025

Storytelling can be a fundraiser’s most powerful tool. Stories can be memorable, moving, and powerfully motivating to donors. But sometimes, fundraisers struggle to uncover...

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    Mid-Level

    Giving Mid-Level Donors 12 Months of Inspiration

    2 min read | 03/05/18
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    TrueSense Culture

    Filling The Salvation Army’s Planned Giving Opportunity Gap

    4 min read | 02/06/18
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    Telephone Fundraising

    Starting the Conversation: The Mid-Level Donor Survey

    5 min read | 01/25/18
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    TrueSense Culture

    Two Historical Reasons Why The Salvation Army Is a Great Organization

    4 min read | 11/07/17
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    Field Notes

    Backpack68 Program Relieves Weekend Hunger for Students [Video]

    3 min read | 03/14/17
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