
Posts by Roberta Helmstadter, Senior Account Director
Fundraising Resources
Crafting Conversational and Transparent Text Messages
15 min read
| April 16, 2025
Text messaging is a relatively new but highly powerful tool in donor communications. Its immediacy and personal nature make it an effective channel, but it must be used...
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TrueSense Culture
An Inside Look at TrueSense Marketing’s Homecoming 2022
2 min read
| 10/20/22
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Fundraising Data
Bad Donor Data? Here Are 6 Things You Can Do Today
3 min read
| 10/15/21
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Donor Stewardship
Easy Ways to Show Genuine Thanks and Gratitude to High-End Donors
3 min read
| 01/28/21
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Donor Stewardship
What Pumpkins and Board Members Can Teach Us About Gratitude
3 min read
| 09/28/18
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Field Notes
An Insider View of DMG Foods
3 min read
| 03/21/18
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TrueSense Culture
Account Director Shares Her Family’s Salvation Army Story
3 min read
| 07/24/17
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Actionable Fundraising Advice