More from the TrueSense Blog
Direct Mail Fundraising
How to Build a Sustainable Donor Pipeline
7 min read
| February 19, 2025
Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...
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Fundraising Resources
How to Curate Donor Newsletter Content That Converts Readers to Donors
5 min read
| 12/24/19
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Fundraising Analytics
The Tried-and-True Tool in Your Fundraising Toolbox
3 min read
| 12/12/19
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Donor Stewardship
The 9 Things Your Donors Don’t Care About
4 min read
| 12/11/19
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Field Notes
Diverse Programs Enable The Salvation Army to Help a Diverse Nation
3 min read
| 12/06/19
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Donor Acquisition
7 Frequently Asked Questions From Donors — And How to Respond
9 min read
| 11/26/19
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Donor Behavior
The Emotional Journey: Harnessing Human Behavior
8 min read
| 11/22/19
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TrueSense Culture
32 Fundraising Trends and Best Practices You Need to Know in 2020
19 min read
| 11/07/19
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Social Media Fundraising
From Serious to Silly: 10 Holidays for Your Fundraising Calendar
5 min read
| 11/01/19
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It’s The Most Wonderful Fundraising Time of the Year! (Or Is It??)
3 min read
| 10/25/19
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Actionable Fundraising Advice