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More from the TrueSense Blog

Direct Mail Fundraising

How to Build a Sustainable Donor Pipeline

7 min read | February 19, 2025

Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...

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    TrueSense Culture

    21 Fundraising Trends and Best Practices You Need to Know in 2019

    11 min read | 11/14/18
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    Multichannel Fundraising

    The 5 Stages of Grief in Multichannel Fundraising Reporting

    11 min read | 11/09/18
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    Fundraising Analytics

    Beyond Revenue: Other Fundraising Metrics to Watch

    6 min read | 11/06/18
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    Fundraising Strategy

    Impact or Investment? How to View Cost Ratios

    5 min read | 11/01/18
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    Donor Behavior

    Are Your Donors Bored? How to Identify Donor Fatigue

    7 min read | 10/31/18
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    Donor Behavior

    Find Major Gift Donors Without Sacrificing Your Annual Fund

    4 min read | 10/23/18
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    Donor Behavior

    10 Tips to Appeal to Christian Donors

    2 min read | 10/19/18
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    Homelessness

    Highlights from the 2018 Citygate Network District Conferences

    3 min read | 10/18/18
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    Mid-Level

    Inspiring Mid-Level Donors Through Personal and Integrated Fundraising

    4 min read | 10/15/18
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