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More from the TrueSense Blog

Direct Mail Fundraising

How to Build a Sustainable Donor Pipeline

7 min read | February 19, 2025

Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...

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    Fundraising Resources

    Fundraising Field Guide: The Salvation Army's Fundraising Resource

    1 min read | 05/10/18
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    Donor Acquisition

    Three Myths About Salvation Army Disaster Fundraising

    6 min read | 05/09/18
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    Fundraising Best Practices

    GDPR: What Fundraisers Need to Know

    4 min read | 05/07/18
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    Donor Acquisition

    New Donors: What Do You Do With Them Now?

    4 min read | 05/02/18
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    Digital Fundraising

    Beyond Buzzworthy: Why Your Charity Needs Video Marketing in 2018

    5 min read | 04/24/18
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    Multichannel Fundraising

    How to Match the Right Fundraising Channel to the Right Offer

    3 min read | 04/18/18
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    Digital Fundraising

    Food Bank Responds to Teacher Walkouts with Digital Fundraising

    2 min read | 04/13/18
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    Field Notes

    Creative Fundraising Event Idea: Boost Donations with Donuts

    2 min read | 04/13/18
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    Digital Fundraising

    4 Essential Metrics to Get Your Email Fundraising Up to Speed

    2 min read | 04/10/18
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