More from the TrueSense Blog
Fundraising Resources
Crafting Conversational and Transparent Text Messages
15 min read
| April 16, 2025
Text messaging is a relatively new but highly powerful tool in donor communications. Its immediacy and personal nature make it an effective channel, but it must be used...
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Donor Behavior
6 Tips for Maximum Donor Impact Using Stock Photos in Fundraising
7 min read
| 09/21/17
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Donor Behavior
Meet The Salvation Army Donor Personas
1 min read
| 09/20/17
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Digital Fundraising
How Nonprofits Can Prepare for Disaster Fundraising
4 min read
| 09/16/17
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Donor Behavior
3 Myths About Disaster Fundraising
1 min read
| 09/12/17
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Fundraising Best Practices
An Open Letter to Fundraising and Branding
3 min read
| 09/11/17
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Donor Behavior
Cultivating the Bottom of the Donor Pyramid
3 min read
| 09/07/17
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Donor Acquisition
What Salvation Army Fundraisers Need to Know About Donor Acquisition
4 min read
| 09/01/17
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Fundraising Strategy
Fundraising 101: Donor Segmentation and Targeting
4 min read
| 09/01/17
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Fundraising Best Practices
Hurricane Harvey: Lessons Fundraisers Can Learn Right Now
5 min read
| 08/29/17
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Actionable Fundraising Advice