More from the TrueSense Blog
Direct Mail Fundraising
How to Build a Sustainable Donor Pipeline
7 min read
| February 19, 2025
Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...
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Donor Acquisition
What Salvation Army Fundraisers Need to Know About Donor Acquisition
4 min read
| 09/01/17
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Fundraising Strategy
Fundraising 101: Donor Segmentation and Targeting
4 min read
| 09/01/17
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Fundraising Best Practices
Hurricane Harvey: Lessons Fundraisers Can Learn Right Now
5 min read
| 08/29/17
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Sustainer
In the Land Between 1–12: Taking a Fresh Look at Sustainers
6 min read
| 08/26/17
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Donor Behavior
Balancing Nonprofit Fundraising and Nonprofit Brand to Motivate Donors
3 min read
| 08/16/17
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Field Notes
The Salvation Army Transforms Lives with Marketable Culinary Training
5 min read
| 08/16/17
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Digital Fundraising
Focusing on Email Deliverability from the Start for Long-term Success
4 min read
| 08/14/17
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Fundraising Resources
Great Storytelling: 6 Tips to Interview Patients and Their Families
6 min read
| 08/08/17
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Social Media Fundraising
4 Tips to Motivate Social Media Followers to Give
4 min read
| 08/04/17
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Actionable Fundraising Advice