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More from the TrueSense Blog

Direct Mail Fundraising

How to Build a Sustainable Donor Pipeline

7 min read | February 19, 2025

Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...

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    Donor Acquisition

    What Makes a Donor Decide “Today Is the Day to Give”?

    6 min read | 12/13/22
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    Donor Behavior

    To Raise Funds for Animals, See the Humanity in People

    3 min read | 11/15/22
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    TrueSense Culture

    An Inside Look at TrueSense Marketing’s Homecoming 2022

    2 min read | 10/20/22
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    Social Media Fundraising

    Meta’s Political Season Restrictions: What They Mean to Your Nonprofit

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    TrueSense Culture

    Meta’s Ad Pixel Controversy: Does It Affect You?

    3 min read | 10/13/22
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    Multichannel Fundraising

    Microsoft Ad Grants for Social Impact: What Nonprofits Need to Know

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    Sustainer

    What Mastercard’s New Policies Mean for Your Nonprofit

    7 min read | 08/30/22
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    Direct Mail Fundraising

    Double Response Rate by Identifying Donor Interest

    5 min read | 08/25/22
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    Can Ethical Storytelling Help Close the Great “Us vs. Them” Divide?

    5 min read | 07/05/22
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