Fundraising Analytics
Direct Mail Fundraising
How to Build a Sustainable Donor Pipeline
7 min read
| February 19, 2025
Building a sustainable donor pipeline requires a full-funnel marketing approach that includes upper, middle, and lower funnel tactics. A full-funnel approach, with a strong...
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TrueSense Culture
Making Inroads to Your Donors Through Testing
11 min read
| 08/27/18
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Fundraising Analytics
Fundraising 103: Lifecycle’s Impact on Budgeting
23 min read
| 01/03/18
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Fundraising Analytics
Fundraising 102: Donor Lifecycles
14 min read
| 10/30/17
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Mid-Level
3 Metrics That Prove Mid-Level Donor Program Success
2 min read
| 06/13/17
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Actionable Fundraising Advice