Fundraising Data
Donor Acquisition
Mailing Smarter with AI: How TrueSense Marketing Helps Nonprofits Target the Right Donors
6 min read
| March 5, 2025
To get the most out of every dollar in your fundraising budget, nonprofits must maximize the impact of their direct mail campaigns. Rising costs and declining response rates...
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Donor Acquisition
Mailing Smarter with AI: How TrueSense Marketing Helps Nonprofits Target the Right Donors
6 min read
| 03/05/25
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Digital Fundraising
5 Powerful Data Levers for Effective Fundraising
4 min read
| 09/13/24
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Direct Mail Fundraising
Double Response Rate by Identifying Donor Interest
5 min read
| 08/25/22
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Fundraising Research
The ABCs of Cooperative Databases
4 min read
| 06/07/22
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Fundraising Strategy
Describing the Elephant — RFM Selects Are Costing Donors Millions
4 min read
| 04/12/22
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Fundraising Data
Bad Donor Data? Here Are 6 Things You Can Do Today
3 min read
| 10/15/21
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The Salvation Army
How to Strengthen Relationships With Bread and Butter Donors
3 min read
| 08/11/21
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Fundraising Best Practices
Three Mistakes Development Departments Make and How to Avoid Them
3 min read
| 08/09/21
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Fundraising Analytics
Finding Big Hearts in Big Data
3 min read
| 06/17/21
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Actionable Fundraising Advice