TrueSense Resources
Is COVID in the rear-view?
Unveiling what Food Bank data tells us about the future of nonprofit fundraising
Read NowConstituent Experience
Donors expect seamless experiences from their favored charities. Discover how to encourage donors along their journeys in this insight report.
Read NowGiving USA 2024
Join a panel of fundraising experts as they break down the latest findings from Giving USA 2024: The Annual Report on Philanthropy.
Watch On-DemandAcquiring High-Value Donors Through Direct Mail
Contrary to some common misconceptions, with some tweaks to your direct mail ...
Watch NowBalancing the Creative Equation: The Heart and Head of Fundraising Storytelling
Appeal to both the heart and mind of donors by balancing logical and emotional ...
Watch NowConstituent Experience
Donors expect seamless experiences from their favored charities. Discover how ...
Read NowCultivate Mid-Level Donors
Learn How to Engage Your Most Important Donor Segment in This Fundraising White ...
Download HereDigital Media: The Only Constant Is Change
Just when you think you've got digital media figured out, there’s a new ...
Watch NowDigital Metrics and Donor Experiences that Boost Online Donations
Don't miss this webinar, which covers essential metrics and tips for enhancing ...
Register NowDonor Welcome Email Series: More Than Just Hello
Create a smooth transition from acquisition to retention and keep new donors ...
Watch NowEngage Your Grateful Patients
Empower Grateful Patients to Become Generous Donors
Download HereEthical Storytelling
Nonprofits must approach fundraising creative with a new, more sensitive and ...
Watch NowFundraising Field Guide
TRIED-AND-TRUE TACTICS to Conquer the Fundraising Frontier
Download HereFundraising Metrics That Matter
An industry struggles to adjust to increased costs of fundraising, shrinking ...
Read NowGiving USA 2024
Join a panel of fundraising experts as they break down the latest findings from ...
Watch On-DemandGrateful Family Fundraising
Building Powerful and Lasting Relationships With Grateful Families
Download HereGrateful Patient Fundraising
The Role of Patients and Their Families in Building a Robust Donor Pipeline
Watch NowHow Forward-Thinking Nonprofits Maximize Today’s Newest Media Channels
Discover how to leverage cutting-edge media channels to amplify your reach and ...
Register NowHow to Launch Your Nonprofit’s Text Messaging Fundraising Program
Launch your text messaging program with these tips.
Register NowHow to Measure Fundraising Success
Learn Why Nonprofits Are Shifting from Ratios to Results in This Fundraising ...
Download HereInside the Hispanic Donor Mindset
Recent research from the data scientists at TrueSense highlights the growing ...
Download HereIntegrating Your Digital Media Ecosystem for Major Results
Your charity needs an integrated digital fundraising program across search, ...
Watch NowIs COVID in the rear-view?
Unveiling what Food Bank data tells us about the future of nonprofit ...
Read NowMapping the Donor Journey
Transform your donor relationships with the power of journey mapping. This ...
Read NowNaughty or Nice? 2023 Q4 Results and What to Do This Year-End
What are the factors that led to success — or failure — in December 2023? And ...
Watch NowRaise Unrestricted Funds
Learn How to Increase Unrestricted Giving in This Fundraising White Paper
Download HereRise of the Machines and the Data Scientists Who Shape Fundraising’s Future
Fundraisers can predict donor behavior thanks to big data. Discover how machine ...
Read NowRMHC® Chapters Donor Research
Meet the Donors Who Help Sick Kids and Their Families
Download HereSalvation Army Donor Research
Gain valuable insights into your donor behaviors and preferences in this donor ...
Download HereThe Economic Outlook of Fundraising
Many aren’t optimistic about today’s economy. Learn new ways to navigate these ...
Read NowThe Future of Fundraising at Human Services Organizations
Yes, you can achieve long-term file and revenue sustainability.
Register NowWhat Divides and Unites Us in Charitable Giving
When it comes to charitable giving, people of varied political and religious ...
Read NowWhat's Up With Donor Upgrading
The old industry notion of acquiring low-value donors and turning them into ...
Watch NowYour Donor Data + Machine Learning = Your Most Powerful Levers for Improved ROI
By leveraging advanced machine learning techniques to fully utilize valuable ...
Watch Now